The TikTok Creativity Program has significantly increased creator payouts compared to the old Creator Fund. If you want a complete breakdown of all monetization methods, read our TikTok earnings guide for 2026. In 2026, the TikTok Creativity Program RPM per 1000 views ranges between $0.40 and $1.20 depending on audience location, engagement quality, and niche.
How Much Does TikTok Creativity Program Pay Per 1000 Views?
Under the Creativity Program, TikTok pays creators for qualified views. Longer videos (1 minute or more) with strong retention generate higher payouts.
| Country | Estimated RPM |
|---|---|
| United States | $0.80 – $1.20 |
| United Kingdom | $0.70 – $1.00 |
| Canada | $0.60 – $0.90 |
| Australia | $0.60 – $0.95 |
| India | $0.20 – $0.50 |
TikTok Creativity Program RPM Per 1000 Views (Typical & Estimated Rates)
In 2026, the typical TikTok Creativity Program RPM per 1000 views ranges from $0.40 to $1.20 depending on audience country, watch time, and content niche. Most creators targeting Tier 1 countries report estimated RPM between $0.70 and $1.00.
If your content reaches United States or United Kingdom audiences, your estimated RPM per 1000 views can exceed $1.00 during peak advertiser seasons. Creators in lower CPM regions may see RPM closer to $0.20–$0.50.
What Affects TikTok Creativity Program RPM?
- Audience country (Tier 1 countries generate higher advertiser demand)
- Watch time and completion rate
- Video length (minimum 1 minute required)
- Ad demand and seasonality
- Content niche (finance, business, and tech perform better)
Real Earnings Example
If a creator receives 500,000 qualified views in a month at an average RPM of $0.90, their estimated earnings would be:
500,000 ÷ 1,000 × $0.90 = $450
Creators targeting Tier 1 countries like the United States or United Kingdom can often achieve RPM above $1.00 during high advertiser seasons.
Creativity Program vs Creator Fund
| Program | Average RPM | Video Length Required |
|---|---|---|
| Creator Fund | $0.02 – $0.05 | No minimum |
| Creativity Program | $0.40 – $1.20 | 1 minute minimum |
TikTok Creator Rewards Program RPM by Country (2026)
The TikTok Creator Rewards Program (formerly known as the Creativity Program) pays different RPM rates depending on audience country. In 2026, estimated payout rates by country are:
- United States: $0.80 – $1.20 per 1000 qualified views
- United Kingdom: $0.70 – $1.00
- Canada: $0.60 – $0.90
- Australia: $0.60 – $0.95
- India: $0.20 – $0.50
These payout rates fluctuate based on advertiser demand, retention, and seasonal ad budgets.
How to Increase Your TikTok RPM
- Create longer storytelling content (1–3 minutes)
- Target US, UK, Canada, and Australia audiences
- Focus on finance, tech, and business topics
- Improve retention in first 5 seconds
- Post consistently to improve account authority
Estimate Your TikTok Earnings
Use our calculator to project monthly and yearly income based on your total views and RPM.
Calculate My TikTok Income →Frequently Asked Questions
How much does TikTok Creativity Program pay per 1000 views?
In 2026, RPM typically ranges from $0.40 to $1.20 depending on location and engagement quality.
What is TikTok RPM?
RPM (Revenue Per Mille) represents the amount a creator earns per 1000 monetized views after TikTok's share.
Why is my TikTok RPM low?
Low RPM can result from short watch time, audience in lower-paying regions, or reduced advertiser demand.
Final Thoughts
The TikTok Creativity Program in 2026 offers significantly higher payouts than the old Creator Fund. However, RPM depends heavily on audience geography and engagement quality.
Earnings estimates are based on industry averages and vary by niche, region, and advertiser demand. Individual results vary.